Thursday, November 10, 2011

Tablet pricing to drop in 2012, eReader shipments to grow 31.4%

Tablet pricing to drop in 2012, eReader shipments to grow 31.4%

. End user pricing on media tablets is set to drop substantially in 2012 as competition further increases among vendors. A new report from analyst James Wang of DigiTimes on Thursday suggests that the average price of 10-inch tablets will drop to between $299 and $399 next year, and 7-inch models will average between $199 and $249. Wang further speculations that Amazon may lower the end user cost of its Kindle Fire tablet to $149 in order to maintain its pricing advantage. Regarding eReaders, the analyst sees shipment volume growing 31.4% in 2012 to 28.9 million units, and he believes the U.S.

Boy Genius Report, Tablet pricing to drop in 2012, eReader shipments to grow 31.4%

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